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Mile High Report

MHR Primer: The Urban Meyer Offense in Denver? (Part 1)

"There's no such thing as luck, there's a big word called investment. If there was luck, why work as hard as we do? I've never been involved in a game where the most invested team lost." Urban Meyer


Ever since Tim Tebow exploded onto the scene as Denver's starting quarterback -- and, incidentally, led the Broncos on a six-game winning streak and their first post season victory since 2005 -- there have been any number of "truisms" bruited about the offense Tebow ran at Florida until they have taken on the facade of "common knowledge." After all, everyone knows:

Quarterbacks trained in the spread offense in college can't make it in the NFL.

Drew Brees and Joe Montana just might take exception to this.

Running quarterbacks can't make it in the NFL.

Michael Vick, Donovan McNabb, Randall Cunningham and Fran Tarkenton might take exception to this.

Tim Tebow came out of a running offense.

Urban Meyer might take exception to this (Tebow's passing will be addressed in Part 3 of this series).

The purpose of this three-part MHR series is to attempt to dispel some of the misconceptions being promoted about Meyer's offense -- particularly since there's a good chance we will see some version of it come September 2012. The first part in the series will look at the man and philosophy behind Meyer's offense. The second and third parts will look more specifically at the running attack and the passing attack respectively.

Let's jump into it.

Star-divide

If you haven't caught on by now -- and from some things previously posted -- I have become quite a fan of the Urban Meyer offense, particularly in light of what it might do for the Broncos. What we saw in 2011 was the dimmest reflection of what Meyer taught Tebow in Florida. This was due, in large part, to the fact that the Broncos had not intended to go this direction and found themselves trying to install an unfamiliar playbook in the middle of the season. Mike McCoy -- Denver's Offensive Coordinator -- as much as admitted that Tebow was explaining the plays to him, often during the games.

The Man Behind the Offense


Urban Meyer has been involved in football coaching since 1985 when he got his start as a high school coach in Ohio. From there he spent two years as an offensive assistant at Ohio State University where he worked with the Buckeyes' tight ends and wide receivers. The Ohio State position was followed by two years at Illinois State where Meyer coached on both sides of the ball working with the Redbird's linebackers, quarterbacks and wide receivers. The next five years were spent as the wide receivers coach at Colorado State University. Five more years were invested as Notre Dame's wide receivers coach.

Meyer received his first head coaching position in 2001 when he took over the reins of Bowling Green's football program. The two years spent as the Falcons' head coach were followed by two years as the head coach at Utah. The 2004 Meyer-led Utes became the first school from a non-automatically qualifying conference to earn a BCS bowl bid. He developed quarterback Alex Smith (25 games, 389/587 (66.3%) passing for 5203 yards, 47 touchdowns, and 8 intereceptions, 286 rushes for 1072 yards and 15 touchdowns) into the #1 overall pick in the 2005 NFL draft. In the fall of 2005, Meyer took over as the head coach at the University of Florida. During his time with Florida, Meyer's team won two national championships and saw a quarterback win the the Heisman Trophy. Meyer retired at the end of the 2010 season for health and family reasons. He was coaxed back into coaching when he was asked to become the new head coach of the Ohio State University Buckeyes.

What is important in all of this is what Urban Meyer, along with his offensive coordinator Dan Mullen have accomplished. They did not create something new nor never seen before. The offense that they developed cannot even be considered unique.

Meyer and Mullen met while they were both on the staff at Notre Dame. When Meyer moved to Bowling Green, he took Mullen with him. It was at this time that they began looking closely at the work of coaches like Joe Gibbs and Dennis Erickson who were key in introducing the one-back offense, Scott Linehan who was one of the early proponents of a spread offense. Meyer took his staff to the midwest to learn techniques from Linehan at Louisville and from the coaching staffs at Purdue, Northwestern and West Virginia. From these programs, Meyer learned keys to one-back offenses, spread offenses, the passing attack of Purdue and an organized, focused way of approached the game of football. Meyer and his staff wanted to blend ideas from the various programs they visited. What they created can be best described as a hybrid offense.

The Philosophy Behind the Offense


Meyers and his staff created an offense designed to be run from the shotgun, that would spread the field, that featured an effective passing attack, run the ball well and include the option running game. This really just sounds like what any good offense would want to do. In fact, we should be aware that this was what Northwestern and West Virginia had been doing for years. Meyers patterned his passing attack on the type of offense being run by Purdue and Louisville -- quick passes involving quick shallows, pivots and other quick moves. Meyer also installed a strong play-action component to the passing attack. The running attack was based on the Gibbs and Erickson one-back plays, though Meyer preferred to run them from the shotgun. The base offense used a shotgun, spread formation in which a player would go into motion in the backfield that then turned into an option running attack. Meyer's was aiming for a more pro-style approach to his offense.

The first step to this was to identify a core of plays, referred to as "constraint plays." Coaches draw up plays on their computers and whiteboards which would -- in a perfect world -- work every time a defense set up in a Cover 2, or against a four-man front and result in a long passing or running gain. Sadly, the world of the NFL is far from being a perfect world for the coaches. Constraint plays are what coaches use to try to get as close as possible to that perfect world. They are that small core of plays that you use to make a defensive pay for "cheating" on their defense. For example, the coach notices that one of the defense's safeties is starting to cheat up in response to the running game. So, the coach calls for a play action pass to burn him for his choice. Constraint plays are those that are used to try to keep a defense "honest," by having to account for all potential playmakers, instead of being able to focus on just one or two.

This works out in a variety ways in the Meyer offense. For example, let's say the defense has dropped two safeties back into coverage. The constraint plays have forced the defense to make sure all the receivers are covered, which results in a numerical advantage in the tackle box for the offense to exploit with a run. If, on the other hand, the defense drops into a single safety deep look, the constraint plays force the defense to take away the numerical advantage in the box for a run which opens up the passing game for the offense while still allowing for effective protection of the quarterback. If the coverage is soft, the offense will look to the underneath routes. If the defense opts for a press man coverage, the offense chooses routes designed to be more effective against those.

Here's an example of a play sequence for this offense. The team is running the option play -- reading the defensive end -- and ripping off long gains on the ground. The defense catches on and a linebacker cheats up and starts destroying the option play. But wait, the linebacker cheating in means he's no longer covering his assignment -- say the slot receiver -- so you throw a quick short pass or a screen to that receiver. After a few more successful runs with a receiver running down the middle, the coach notices that the safety is beginning to creep up in run support. So, the coach calls a play action pass. If the safety drops back (like he should), the quarterback checks down to a different receiver, or runs it himself. If the safety comes up to play the run, the quarterback and receiver burn him with a long pass play.

The bottom line is, when facing a disciplined defense in which the players keep to their assignments, the Meyer offense runs its basic package of plays and relies on the offensive players to execute better than the defenders. When the defense gets out of position or tries to get "tricky," the Meyer offense turns to its constraint plays to make the defense pay for their choice. This, in turn, limits the defense's options as they now have to guard against the constraint plays also.

It must be recognized that Meyer's offense was a spread offense long before it became an option offense. The purpose of the spread is to stretch the defense horizontally in order to create lanes for the running and passing. By having multiple options for the offense on each play, the offense tries to eliminate options for the defense to use in response. It is the offensive equivalent to Woody Hayes' strategy of forcing the offense into as small a space as possible in order to limit their choices. Meyer's offense stretches the defense from sideline to sideline and forces the defense to play eleven-on-eleven instead of ten-on-eleven. The scheme tries to provide the receivers with a chance to go one-on-one (a matchup they might win or they might not). Even more importantly, the blocking scheme does not rely on the blockers ability to force defenders to go somewhere they don't want to go but rather uses double teams, traps and lead blockers to open lanes for the runners. It combines the NFL-coveted qualities of power, strength and quickness with intelligence -- the ability to apply those qualities where they are most likely to be successful. Chris Brown of Smart Football, at blogspot.com, has characterized Meyer's approach to blocking as the football equivalent of the martial arts -- discerning the opponents' weaknesses and hitting them there.

In Part 2 of this series we will be looking at the Meyer offense's approach to the running game and in Part 3 we will be looking at the passing game.

20 recs  |  35 comments

Comments

good stuff Brian

looking forward to subsequent editions.

Thanks, CJ

Part 2 – the running game will go up tomorrow & Part 3 on Sunday

Very interesting
The more I read about the Meyer offense the more interested/fascinated I become with it.
nice read...

I thought on several occasions this past year when a defense was stuffing the option that we should have had a designed play that would lure in the saftey and several linebackers, then simply pass from the rollout. Would have been effective in 2 ways, would have made for a nice passing gain, and would make the defense respect the possibility that we could pass as well as run on those plays, thus keeping them from pinning their ears back and stuffing the run. Exactly what your article points to, but we never did it.

+1

Playcalling this year could have been a lot better in many ways, especially when we were having trouble moving the ball.

I think you'll see more of that in 2012

I believe McCoy/Tebow/Fox were hampered by the way it all fell out: the lockout, the disastrous start with Orton at the helm, the attempt to change the playbook in the middle of the season, etc etc. The way it played out, in my opinion, is that McCoy tried to install a Meyer-esk running attack, but didn’t change his pass plays to complement it. But, we also should acknowledge that it’s a daunting task to completely revamp your playbook in midstream.

Darn, hit return too soon

What I think we’ll all see is that the way Meyer blended the traditional and option running attack from a spread shotgun with a West Coast style passing attack worked because the pieces work together well.

What Denver did in 2011 was install only a portion of the running attack without the other supporting/complementing parts.

Tebow has been successful on rollouts

remember the Vikings game?

agreed....

Very successful, my point was to consider when the option was being stuffed after the 1st few games we used it, a fake option rollout w/ pass could have perhaps kept the defenses honest and let us be use the option as a pass or run, not just as a run. Designed rollouts did work well, my point exactly.

Interesting and educational article Brian

Though a few thoughts. The first is the confusion between Meyer’s version of the Spread/Read Option and other versions of just the Spread or Option. I also don’t expect we’ll be running the Meyer Option game next season, mostly because outside of Tebow there are closer ties to using the Spread Option rather than the Spread/Read Option that Meyer used. Lastly I don’t expect many people think that Meyer’s take on the Spread can’t work in the NFL, almost half the league used the Spread at one point or another during the season and a number of teams ran it as their main focus, heck we had McD run the Spread for two seasons here. As for the college system a QB comes from, there aren’t many educated draft gurus who believe Spread QB’s can’t succeed in the NFL, they just believe they struggle more to make the transition to the Pros in their first year or two as they adapt to more drop backs under center and reading defenses better.

Great article, I’m looking forward to the following two, I’d just be wary that we don’t start letting terms merge in our minds and confusing key phrases, offenses and styles.

Rec’d.

You're absolutely right Topher about the need to be careful with the terms we use.

From what I’ve been reading, Meyer sees his offense more as a spread offense run from the shotgun. The Read-option is simply one small portion of what he does with that.

My point on the negativity towards the spread option and spread option quarterbacks is not that this is, in fact, a true statement but rather that it has grown into something of an urban myth — particularly due to the large number of people who want to criticize Tebow. I’m hoping that a closer look at what Meyer did in Florida might help us all regain some balance in our view of the Meyer style of offense and of what Tebow can do with such an offense.

Rec'd

Good stuff – was hoping someone would write along these lines. What almost every NFL analyst missed was that when Denver ran some of the ZR/option stuff, they executed it VERY sloppily many times. This should be expected since almost everyone on the team and coaching staff was new to it. So stupid analysts proclaimed it had been “figured out” when in reality it was sloppy execution that needed more practice.

That's a key point

Meyer stresses that the job of the offense is to execute better than the defense. It is obvious that Meyer believes when his offense executes, they will succeed nearly every time.

Well done

Okay. I’m interested in where you are going. Thanks for the good work.

You're quite welcome

I’ve found it to be an interesting topic to research.

Thanks Brian.

I’m not sure you can teach an old dog new tricks, but this old dog sure enjoys it when somebody like you takes the time to explain it so well.

Thanks, as one of the "old dogs" himself, I find it fun to learn new things about my favorite game and team.
Great read

Thanks for going into some more depth on this stuff. It all seems like common sense, but my brains still struggling to drop the notion from the MSM gods that it can’t work in the NFL. All I know, is that I can’t wait to see how it looks after a full offseason of preparation. So many times last year, I saw defenses having to try and adapt to us and huge plays just out of our grasp for lack of practice on them. I really do think that if we can get the receivers and Tebow comfortable with each other and keep our rushing attack solid, we can be a major force next season. They might be able to slow this offense down, but if we can learn to run it properly, they’ll never be able to stop it.

I agree. I'd like to see EFX go all-in on this kind of an offense

I think there were two key issues last year: (1)Tebow’s unfamiliarity with reading NFL defenses — which hampered his ability to make the best decision, and (2)Tebow trying to run the McCoy/McDaniels passing game after being trained in what amounted to a West Coast-style passing attack. Add in virtually no off season and limited practice time with the first team offense prior to being thrown into the fire during the San Diego game, it’s somewhat surprising that Tebow and the Broncos did as well as they did in 2011.

Agreed

And with Tebow’s work ethic and Elway on his side, I have no doubt we can overcome those obstacles very quickly. And the fact that we were succeeding despite both of those issues just shows how much heart this kid adds to our team. And it’s also the reason I’ll take a Brett Favre over a Peyton Manning any day of the week. I do believe that we could also be successful in a more traditional NFL offense if EFX decide to be stubborn on that issue… but for me, after hearing so many people say Tebow can’t make it, nothing would make me happier than to see him do it with the offense they said wouldn’t work at this level. Man the Kool-Aid is tasting great this offseason.

after hearing so many people say Tebow can’t make it, nothing would make me happier than to see him do it with the offense they said wouldn’t work at this level,

Sweet.

Do you really think Elway would ever go back on his quote “the game must be won from the pocket.”
I don’t.

My friend Royal Fan

we media people know NOTHING, the sooner we all realize this, the better it is for everyone. A journalist’s first and foremost responsibility is to find things out, not stir the pot of controversy…

Thanks Brian.

Great information!

You're welcome.

It was a fun thing to write up.

Nicely done. I am definitely going to be reading the next two installments.
Thanks. Hope you enjoy them.
Wow Brian, excellent article!

I had read that Meyer / Mullen’s version came about from the blending of numerous O’s and visits all ovr to watch film. FYI: did you know Brees’ and Purdue’s coach a the time (Tiller) was from the Rockies? Actually WY.

I have a hard time however when some assert that Teobw was helping draw up plays on the sidelines. (there is no sound byte of McCoy saing that). If he and McCoy were shown sitting together it was McCoy pointing out X’s and O’s.
On the other hand If Tebow will take the initiative to help design a couple plays— all the better. For those who say this is a Teobw only offense, every QB can be in on it. Frankly the more of the O who contribute to anything, the more they will all “own” it and buy iinto that play (or set or whatever.)
Leading / Teaching 101. Yes, even in the callous NFL.

Loved some of Urban’s quotes which of course should be applicable anywhere. Hard work and investement trump luck.
And it’s all dependant on the O guy exeucting better than the D guy. Bingo folks.

Not the only time it's obvious I don't proofread well. Sorry.
Looking forward to parts 2 and 3,

you have a great way of explaining! I doubt Elway, Fox or McCoy intend to run any type of a spread offense. Big clues coming when they sign/draft other QB’s.

I'd be surprised too

but I’m very hopeful. LOL

Just so everyone knows

as a proud Utahn, I say, Urban Meyer’s offense was marvelous in Utah before it ever was in Florida. Alex Smith was Tim Tebow before Tebow was Tebow and if Smith can have success in the NFL, I know Tebow will as well. Have faith brethren, for we will see Tebow do wondrous things with no ignominious lockout hanging over his head!

Thanks for this article!
Now that's what I'm talkin about!

Great stuff Brian. I am going to enjoy this series.

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